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Kojak Cheese or What Were They Thinking? 2

by Bennett Holzworth, (0 comments)


co_jack_cheese.jpg

If one person would have “really” looked at this box before it was printed they probably would have realized this could be construed as something totally different than an abbreviation for Colby/Jack Cheese. Maybe the person who typed this in should have read Eats, Shoots & Leaves: The Zero Tolerance Approach to Punctuation by Lynne Truss. I will be the first to admit that I am bad at hyphenation and punctuation and that is why I just checked out the aforementioned book from the library. Even though this is just another one of my light hearted posts, this does show that design and designers are valuable. It is also never a bad idea to get a couple of extra eye balls on your work.

A side note. Out of curiosity I googled “Kojak Cheese”. To my surprise this seems to be a real product. I can only find one place to purchase it online. If you go there look for product #5165. I would love to see the packaging. I could only hope to have cheese in my fridge with Telly Savalas’s mug on it.

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