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A Well Designed Weekend

by Bennett Holzworth, (4 comments)


Kit_Speaks.jpg

A couple of weeks ago my goal for that weekend was to see Kit Hinrichs speak at the Nebraska AIGA Member’s Party, see some good friends and hopefully get to talk to Kit a little. I was able to hear him talk, ask him questions and then have a weekend filled with other design highlights. When asked about the future of design, Kit eluded to design and graphic design becoming even more prevalent and more valuable in the coming years. If my encounter with products over that weekend are an example, then I think Mr. Hinrichs is correct.

I stopped by a local design boutique shop before the event started, to find a business card holder. I chose the one below over the 15 other well designed holders that the shop had to pick from. While I was leaving the store I noticed the owner was giving his old magazines away. One of these was Metropolis Magazine . I’ve wanted to get a Metropolis magazine subscription for some time, and after looking through my free issue I don’t think I can resist any longer.

Card_Holder.jpg

I then proceeded to the AIGA Nebraska Party to hear Kit speak. He does amazing work and is a great speaker. Here are a few highlights.

ï First solve the communication problem for the client.

ï What we do is important. It either ads value or diminishes the value of our culture.

ï He encouraged people to turn there passions into professional opportunities.

ï He mentioned that the famous Goudy qoute “A person that would letterspace lowercase would steal sheep.” is actually a tamed down version of the original quote. Apparently Goudy said this letterspacer would “copulate with sheep”.

ï When asked about the design of the American flag compared with other flags, Kit said he couldn’t judge it objectively, but that is was the only flag to have change built into it.

ï If Kit did something else it would have something to do with telling stories.

He gave away some great books and then sold his typographic calendar for a very reasonable price. All of the money went to AIGA Nebraska.

pentram_calendar.jpg

The next day I did a little shopping in the “big city”. I went to another design boutique shop and picked up a great book on chairs for my wife. I then went to a couple different “off price” retailers and found some great products. I purchased these two transparent decks of cards by Kikkerland and one deck of cards by Umbra .

My_Old_Chairs.jpg crazy_eights.jpg old_maid.jpg Umbra_cards.jpg

From the evidence of all of the products I picked up in large chain stores and small shops, the products that Kit had designed and the turn out for this AIGA event, I think that design has a very bright future.

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Comments (4)

kadavy said:

A bit off-topic: I disagree with that Goudy quote. It’s funny that he said that, because out of all of the serifed fonts out there, his probably needs a little extra letterspacing more than any of them.

I’ll give him the benefit of the doubt, and assume that he said that before sans-serif fonts were very prevalent. They almost without exception need some extra letterspacing. For more information on the rationale behind this, read Jan Tschichold’s A Treasury of Alphabets and Lettering.

Bennett said:

I wonder if Goudy was talking about extreme letterspacing for visual effect and not subtle tweaks that the trained typographer would make. It would be interesting to know the context from which this quote was taken.

Bill Kerr said:

I am sure that you are all aware of Spiekermann’s “stop stealing sheep” book that is in the curriculum at many design schools…. but I had a conversation with him on SpeakUp, and he told me “Stop Shagging Sheep” was a reference to Eric Gill and his perceived deviant lifestyle… and that letterspacing lowercase letters was joked by Goudy to have been the cause of that lifestyle.

Bennett said:

Bill,

Thanks for the info. It is nice to know a little history behind that quote. I understand why the quote was changed from “copulate” to “steal”, but it doesn’t seem very faithful to the original meaning. It isn’t really a quote if you change it … is it?


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