Be A Design Cast 17 : In House With Brian Edlefson
by Nate Voss, (3 comments)

Continuing our trek through sunny Minneapolis, we spend some quiet time in the new Central Library with Brian Edlefson, Senior Designer and Art Director for Target. Brian’s is the in-house designer’s hero, able to work for major corporations, under major brands, and produce majorly amazing work. He holds a position on the Minneapolis AIGA chapter’s board of directors as the associate programming director for in-house designers. He’s also worked for Herman Miller, MoMA, and holds a MFA in Graphic Design from Yale. So there.
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Comments (3)
Gregory said:
This interview was great. It was really interesting to hear such a great guest, from such a well respected company.
QUESTION: I Love the Taboo typeface segement, but in addition can we have a “Classic” typeface? One that the designer feels is intregal, or hip, or something they really like using? (kinda like the past font island podcast but with the guest.)
Posted on July 13, 2006
play_it_leo said:
Great Podcast. I am an in-house designer and found Brian Edlefson’s comments on the in-house environment very intriguing. It sparked some ideas on how I can instill the value of design into my company. Keep up the good work.
Posted on July 19, 2006
Aaron said:
Hey, I’m a student at a University and I’m supposed to interview Brian Edlefson. I was just wondering, from a graphic designers point of view, what kinds of questions should I ask him? I was also wondering how I may get in touch with him…
Posted on March 25, 2007